Ciclo Ágil App

UX/UI and Product Designer Volunteer Work

A menstrual control app, to helps people understand their menstrual cycle. My work was UX/UI and Product Designer, I created the app design, design system and the app visual design.

This is a volunteer work for the company Pipoca Ágil, where I used UX Design, UX Research, UI Design and Brand Creation. I work on the UX/UI team.

Goal

Understand people's difficulties in controlling their menstrual cycle and help them by creating a digital product.

Time line

2024 - in progress

Tools

Figma

Miro

JIRA

My impact

We validated the app with the research and based on people's difficulty in controlling and understand their menstrual cycle.

Team

Josiane Cardoso Silva

Melissa Gouvêa

The project

The app is on the Front and Beck End development.
When the app is ready we will launched the app on Google Play Store.

Problem

People have difficulty understanding and controlling their menstrual cycle and predicting their ovulation period.

Research methods

We conducted two surveys, a quantitative one and a qualitative one.

Target Audience

To understand this people

Surveys

Quantitative and Qualitative survey

To understand the user flow and usability, we did:

Benchmarketing

A competitive Analysis

Usability Test

To know what need to

be improved

Analysis

We used the following analysis methods to understand the research results and the users, in the future will do a usability test.

Matrix

Coustumer

Journey Map

Insights

48,85

Don't want to get pregnant

84,1%

Want to monitor mood and symptoms

49,4%

Don't know how to control

when will menstruate

40,2%

Don't know when they are ovulating

Persona and User Journey

After the analysis, we created the persona.

Hypothesis

How we could help people to control
and understand their menstrual cycle?

Create a menstrual track app

Where people add personal and menstrual information.

Notification

People get notificated about next cycle, ovulation, mood and fisical activities.

PDF information

The app generates a PDF with all informations, so they can show it to their doctors.

Design the solution

User Flow and Information Architecture

We analized the apps in the market, to decided wich funcionalities we wanted on our app.

Low Fidelity Prototype

We applied the notes, free drawing, crazy 8’s and prototype, to help us visualize the app and we validate with Heuristic law’s.
We created the wireframes using Figma and Material's Design 3.

Design System

We used Color Psychology to guide us. We created the brand, visual identity, tone of voice and we use Color Psychology to guide us.

Usability Test

We had to skip testing with wireframes, because we still have some screens to made. The tests will be made by us, the devs and QA's.

High Fidelity Wireframes

Next steps

The next steps are create new screens, usability text and front end and back end development.

Conclusion

Point I learned:

  1. The importance of research: without it I would not have the most important insights into the project.

  2. Working as a team made me expand my knowledge and understanding of the project and people. It also taught me about working collaboratively with people using the Agile methodology.Delegate functions.

This app was created at the company Pipoca Ágil as part of a volunteer work project, where I used UX Design, UX Research, UI Design and Brand Creation. This is a ongoin project. The names of all group members:

Scrum Master: UX/UI:
Carla Panegocci Josiane Silva
Elinalda de Sá Melissa Gouvêa

Product Owner: Front End:
Michele Zacarias Luciano Lima
Jéssica Debortolo Pedro Rondelli

Quality Assurance: Back End:
Aline Pereira Luciano Martins
Thalita Lisboa Rayandson Silva
Karine Bueno

Thank you for coming till here!

© Josiane Cardoso, 2024. All rights reserved.